Calm has a flavor.

Soft-serve made your way.

Swirl soft serve cup

The Ritual

Swirl is not a place. Not a product. It's a modern ritual designed for choice, creativity, and a moment of calm.

Six pristine soft-serve machines. A crisp toppings bar illuminated with intention. An easy weigh-and-pay checkout that respects your time.

In and out when you're busy. Linger when you're not. Every visit is yours to design.

This is soft-serve reimagined — where simplicity meets delight.

🍋 Now Featuring: Key Lime Bar + Coconut Cream → Tropical Lime Pie
🍪 January: Cookies 'n Cream + Cheesecake Fantasy → Cookie Cheesecake Swirl
🎂 Coming Soon: Red Velvet Cake + Sweet Cream → Velvet Kiss
🍋 Now Featuring: Key Lime Bar + Coconut Cream → Tropical Lime Pie
🍪 January: Cookies 'n Cream + Cheesecake Fantasy → Cookie Cheesecake Swirl

How It Works

Four simple steps to your perfect creation

Soft serve cup
1

Pour

Choose your flavors from six machines—swirl or solo

2

Top

Add fresh fruits, crunchy toppings, or silky sauces

3

Weigh

Simple pay-by-weight pricing—transparent and fair

4

Smile

Enjoy your creation—your way, your moment

Find your calm in The Woodlands

Hours

Mon–Sat: 12:00 PM – 10:00 PM

Sunday: 12:00 PM – 9:00 PM

Location

The Woodlands 

Opening 2026 — exact address coming soon

Interactive Map

Coming Soon

Join the Ritual

Get early access to new flavors, community votes, and members-only surprises.

We'll surprise you on your special day!

By subscribing, you'll be first to know about new flavors, special events, and exclusive perks.

Exclusive Perks

Members-only surprises

Early Access

Try new flavors first

Community Votes

Help pick next month's flavors

Frequently Asked Questions

Everything you need to know about Swirl

Still have questions?

Contact Us